It’s my birthday – yeah!!!
I turned 1 today. Since then I have:
- Written 173 posts (some good, some bad, some long, some short)
- Had 4,801 visitors to the blog
- Got 134 comments on my posts
- On my busiest day I had 109 visits
Thanks all, love ya!
As with every month, here are the delicious sounds I’m listening to this month.
If you want any of these song, simply copy the youtube link onto fullrip.net and you can then get the MP3 of it. FYI, some of these will include some swearing, so discretion is advised if you are a particularly sensitive soul.
Wugazi – Sleep Rules Everything Around Me (Fugazi & Wu-Tang Clan Mashup)
So the first six months of the year are gone. How have I fared with my resolutions from the start of the year.
Personally I’m a believer for direction (or vision, some people might prefer). It is then up to whoever is delivering it to find the best way to get there.
The reason I prefer this is that it means I’m not blinkered by my own expectations, and it allows them to think for themselves, showcase their creativity and thought process and (in the process) increase their confidence, experience and understanding of how to create plans and strategies.
Now, I may not agree with what is developed, but that is the perfect opportunity for me to play devil’s advocate and ensure that the plan developed is the most robust possible.
If I wanted to direct how it should be done, I would leave no room for questioning even if it resulted in oversights. And I understand that sometimes life dictates that projects be run this way.
However, IMHO, I think the former leads to better campaigns/strategies, better creative and also a more motivated workforce.
So next time you are briefing a colleague or an agency, think about how much freedom you are prepared to allow them? You’re paying them for their ability to think as much as do, but by directing them, you’re only allowing them to do.
Whilst I appreciate Guy’s reasons for doing it – he wants to cut through the clutter and ensure people in different time zones get to see his posts and he gets more followers. I get it, I really do. And it seems to work for him.
However, I don’t believe in it. I don’t believe in it for a few reasons:
Let me set the context…
I subscribe to a lot of magazines – five monthlies and a weekly. It used to be great, but right now I’m behind
Whilst trying to catch up (May edition) I saw something from the Monocle shop that I wanted – a ‘Support Japan’ bracelet. However, when I looked online I couldn’t find it which meant they had run out. I decided to take a chance and email them in case they still had some left in the physical stores that they had.
Within an hour I had an email from Tim letting me know that they did in fact have some and that I could pop by and get it. But, Basingstoke (where I work) is a long way away from Marylebone in London (where the store is) and I don’t go into London that often. I thought I would try my luck and see if they could mail it to me.
So I emailed Tim back.
Again, he responded quickly (within 30 minutes) saying that absolutely it would not be a problem at all. This time I decided to call. Tim answered and we had a 10 minute chat where I told him I was behind and just having a general chit-chat. Tim seemed like a great guy. He took my details and said he’d get it posted straight away.
Up to this point I could not fault the service at all.
On Friday, when I got home it had arrived. And inside were postcard, his business card and my bracelet nicely wrapped up. I did not expect the personal note from Tim but it was a lovely touch because it showed that he’d paid attention to our conversation and made the experience very personal – and that to me is great customer service.
The result? As soon as I get the chance, I’m going into that store to meet Tim personally and thank him and get some more Monocle goodies.
@briansolis recently posted this tweet
I had been thinking for a while about favourites and how that functionality can be used.
Personally, I used them in two ways:
Doing a little digging around, it seems that most people use them in the same way. Favourites are important to use because they let potential follower know what you are into. I often look at who people follow and their favourites before following them to give me a better understanding of whether they are likely to be someone whose tweets I will enjoy or not.
But tweets can also be used (particularly by brands) as testimonials – to promote particular positive messages someone has sent to other. And now that you can export tweet and display them on your blog/site (as shown above) you can have that in two place rather than confined only to your Twitter feed.
What about you? Do you use Favourites? How do you use them?